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Community Manager

McDonald's Corporation - Global Digital Team

Responsible for the execution of strategic social media engagement, content delivery, and outreach.

• Worked closely with team lead to execute social media strategy
• Managed branded social media channels (Twitter, Facebook, YouTube, LinkedIn, etc.)
• Monitored conversations 
• Addressed important mentions in real-time through engagement, escalation
• Responded to complaints, requests, and mentions of advocacy in real-time
• Posted to social channels: maintain a consistent voice aligned with branding and target
• Adjusted content and messaging accordingly
• Generated insight into community performance and provide recommendations for improvement
• Contributed to social media reports by identifying themes 
• Attended and contribute to product team and all-hands meetings

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